An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career
5 Apps to Help Agents Create Compelling Content
(5 minute read)
Why it matters: Why it matters: If you’re looking for tools to help your social media marketing stand-out, be sure to check out this article based on Katie Lance’s talk at the Xplode real estate tech conference in Chicago. Katie “is known for her work as a social media and content development consultant” and this piece showcases five great tools you can use to help create content that gets exposure.
23 Types of Real Estate Videos Agents Should Create ASAP
(10 minute read)
Why it matters: Why it matters: Video content is highly shareable and tremendously engaging online. While you may not consider yourself a YouTube star, there are ways for even the most camera-shy among us to leverage video content to raise your profile and generate leads. This deep piece offers 23 ideas (with examples).
Document, Don’t Create: Creating Content that Builds Your Personal Brand
(5 minute read)
Why it matters: Does the thought of creating tons of content for your business overwhelm you? Are you anxious that what you create won’t be perfect or represent the exact message you want to craft? This piece by Gary Vaynerchuk, one of the most successful online entrepreneurs in the history of the modern internet, will show you the wisdom in “documentation” versus “content creation.”
