How do you capture leads at your open house? Capturing open house leads is crucial for the all-important follow-up process required to nurture and develop contacts. If you’re not incentivizing folks to share a little information with you on their tour of a listing, you’re missing out on huge opportunities down the line.
(There’s nothing necessarily wrong with a pen-and-paper sign-in sheet, but if you use one, be sure to fill in some of the blank spots yourself before the open house so people won’t ignore the form.)
If you’re ready to give your open house a little upgrade, check out a tablet-friendly option. An extremely popular app for gathering open house leads is Open Home Pro.
Open Home Pro is free to download and is available for both iOS and Android devices. The premium version offers customizable email follow-up as well as reports on lead email opens and an open house report you can share with your sellers.
