An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career.
Self-Employed? 8 Keys to Getting Approved for a Mortgage and Buying a Home
(5 minute read)
Why it matters: With the “gig economy” in full-swing, you’re likely to see more young, first-time home buyers who are self-employed. This can make securing a mortgage tricky, so be sure to share this article with those you know who are “1099″ employees without a regular full-time job.
Sealing the Sale with Slack
(5 minute read)
Why it matters: The key to adopting new technology in your office is adopting technology which makes it easier, not harder, for your clients to communicate with you and feel informed about their transaction. This article gives a detailed summary of how one office is using Slack (an online messaging and collaboration platform) to outperform the competition and delight their clients.
The DOs and DON’Ts of Local Citations and Business Reviews
(15 minute read)
Why it matters: This is a highly detailed article about the ins and outs of optimizing your hyper-local search results and online reviews. There’s a wealth of information in here about improving your visibility and reputation online. How deep you want to go is up to you, but even the basics are worth reviewing.