An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Best Expired Listing Scripts & Objection Handlers 2019 (12 minute read) Why it matters: Study this master’s class in [...]
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Other Recent Articles from Previous Issues
The Closing Word: Caterwaul
This week we continue our vocabulary-building series, “The Closing Word.” Each week we provide a new word to help build your vocabulary and show you an example of how to use it. This week’s closing word: caterwaul Pronounced: (CAT-ur-wall) Verb: utter shrieks, as of cats Noun: the yowling sound made by a cat From Vocabulary.com: “While a [...]
Experience Authentic Travel with ToursByLocals
Planning your next vacation? Here’s a resource you (and your clients!) can use to improve the quality of your trip. It’s called ToursByLocals, and it connects travelers with local guides worldwide. Don’t go in for one of those corporate cattle car tours. Connect with individuals who are deeply informed about their city. The ToursByLocals network “has [...]
Leveraging Google Autocomplete for Research
You’ve probably noticed that when you type a query into Google, it will begin to automatically suggest possibilities to complete your search. This can be a real time saver, especially since it will often refer to your own search history. But there’s a lot going on under the hood when it comes to Google’s autocomplete, [...]
The Real Argument for Staging
The National Association of Realtors has just released their research report on home staging, and you’ll want to keep this 33-page page document handy the next time you have clients who balk at the idea of staging their home. Some top-level findings from the report: Forty percent of buyers’ agents cited that home staging had an effect [...]
Weekend Warrior Curb Appeal
For home sellers the discussion of increasing “curb appeal” can induce renovation-level nightmares, when in fact there are much smaller projects which can have a huge impact on a home’s first impression. One weekend of simple projects can make a home pop compared to comparable listings. Zillow has put together a short curb appeal guide to encourage [...]
Stop Missing 96% Of Your Site Visitors with BirdSeed
Why do so many people bounce off your website? How can you corral those browsers into warm leads? BirdSeed is a platform designed to provide you a “one button” solution for engaging and warming up web visitors. BirdSeed’s premise is you need more than one or two engagement options in order to convert leads. For example, “many [...]
Survey the Current State of Vacancy Rates (Mar 2019)
Do you know how your market stacks up against other markets when it comes to vacancy rates? In this study, “LendingTree Ranks Metros with the Highest Vacancy Rates,” you’ll get an insightful survey into vacancy rates and how they impact homeowners and buyers. Some findings: The top three cities with the highest vacancy rates are [...]
Get Inspired by Innovative Real Estate Firms
You may already work for a cutting-edge real estate brand, but it never hurts to take some inspiration from other leaders in the field. How are firms using video? What sort of features do their in-house apps offer? In a highly competitive market like NYC, what sets a company apart from the business-as-usual crowd? Veed.me [...]
Browse a Free Library of Agent Scripts
It never hurts to have some helpful words in your arsenal for when you’re trying to connect with clients, land an FSBO, or convince people to share testimonials. Rather than go it alone, why not keep some scripts handy to help guide you? Zillow has a fairly robust collection of scripts you can use for a variety [...]
