An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career.
Behind Every Move Is a Story
(10 minute read)
Why it matters: You may think you have the reasons people move down cold, but this extensive research report from Zillow will refresh your perspective on the reasons people make the move. It also breaks down reasons to move by generation and provides some enlightening perspective which may help you with prospecting and lead generation.
4 Reasons You’ll Never Find a Good Contractor (Insight From an Investor/Contractor)
(6 minute read)
Why it matters: Hiring a contractor is a stressful experience for most homeowners, so much so that they may put off necessary repairs or valuable upgrades. Share this piece with your clients and prospects to help them understand how to go about working with contractors while tempering their expectations about the experience.
5 Reasons Real Estate Agents Should Keep and Eye on the Rust Belt
(7 minute read)
Why it matters: Where are people moving as some of the nation’s most expensive urban centers become completely unaffordable? “According to recent reports, millennials are packing it up and gradually leaving cities like New York and San Francisco to move to the very areas that their parents and the media have warned them about — “The Rust Belt.” Gain insight as to why and how you might capitalize on this trend.
